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Search Engine Marketing

Hire us to boost your visibility and increase the number of visitors on your website. Our SEM services offer you the opportunity to use a wide range of paid advertisements in the world of search engines which means that you can be seen by those interested in your business. Are curious about your type of business.

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Overview

Best Company for Search Engine Marketing (SEM)

Search Engine Marketing primarily involves pay-per-click (PPC) advertising, where advertisers bid on keywords and pay for each click on their ads. Maisha Infotech allows businesses to quickly gain visibility in search engine results. With paid ads, your website can appear at the top of search results for targeted keywords, even above organic search results. This increased visibility can drive more traffic to your website and increase brand exposure.

Unlike organic search engine optimization (SEO), which can take time to see results, SEM delivers immediate results. As soon as your ad campaign is live, your ads will start appearing in search results and driving traffic to your website. This is particularly beneficial for businesses looking for quick visibility and immediate traffic.

Best Company for Search Engine Marketing (SEM)
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Our Approach to Search Engine Marketing

Best Search Engine Marketing Services in Faridabad
Set Goals

Team will determine your marketing objectives and define clear goals for your SEM campaigns. Common goals include increasing website traffic, generating leads, boosting sales, or improving brand awareness.

Best Search Engine Marketing Services in Faridabad
Keyword Research

We conduct comprehensive keyword research to identify relevant keywords and phrases that your target audience uses to search for products or services related to your business. Using keyword research tools and considering factors like search volume, competition, and relevance.

Best Search Engine Marketing Services in Faridabad
Campaign Structure

We organize your SEM campaigns into well-structured ad groups and campaigns. Each campaign should focus on a specific theme or product category, and each ad group should contain closely related keywords.

Best Search Engine Marketing Services in Faridabad
Ad Copy Creation

Then we create compelling ad copy that is relevant to the keywords in each ad group. Craft attention-grabbing headlines, clear descriptions, and persuasive calls-to-action. Highlight unique selling points and benefits to encourage clicks.

Best Search Engine Marketing Services in Faridabad
Landing Page Optimization

We ensure that the landing pages you direct users to align with the intent of your ads and provide a seamless user experience. Optimize landing page content, layout, and design to drive conversions. We mostly use clear and prominent calls-to-action and optimize for mobile devices.

Best Search Engine Marketing Services in Faridabad
Bid Management

Our experts set an appropriate bid strategy for your keywords based on your budget and goals and consider manual bidding or use automated bidding strategies offered by the search advertising platform. Monitor and adjust your bids regularly based on performance.

Best Search Engine Marketing Services in Faridabad
Ad Extensions

We utilize ad extensions to enhance your ads and provide additional information to users. Common ad extensions include sitelink extensions, call extensions, location extensions, and callout extensions. These extensions can improve visibility and increase click-through rates.

Best Search Engine Marketing Services in Faridabad
Conversion Tracking

Team will implement conversion tracking on your website to measure the effectiveness of your SEM campaigns. Set up tracking codes to capture important actions, such as form submissions, purchases, or newsletter sign-ups. Track conversions to assess campaign performance and optimize accordingly.

Best Search Engine Marketing Services in Faridabad
Campaign Monitoring and Optimization

We regularly monitor the performance of your SEM campaigns using analytics and reporting tools and analyze key metrics like click-through rates (CTR), conversion rates, cost per conversion, and return on ad spend (ROAS). Optimize underperforming keywords, ad copy, landing pages, and bids based on data-driven insights.

Best Search Engine Marketing Services in Faridabad
A/B Testing

Teams test different variations of ad copy, landing pages, and bid strategies to identify the most effective elements and conduct A/B tests to compare performance and make informed decisions on which elements to optimize for better results.

Best Search Engine Marketing Services in Faridabad
Ongoing Campaign Management

We continuously manage and optimize your SEM campaigns and stay updated with industry trends, monitor competitor activities, and adjust your strategies accordingly. Team regularly reviews and refine your keyword lists, ad copy, landing pages, and bids to improve campaign performance and maximize ROI.

Best Search Engine Marketing Services in Faridabad
Reporting and Analysis

Teams generate regular reports to track the progress and success of your SEM campaigns and analyze the data to gain insights into campaign performance, identify areas for improvement, and make informed decisions for future optimizations.

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Get More Leads, Sales & Revenue for Your Business through PPC Services in India

We use multiple platforms to grow your business, such as Google Ads, provide detailed analytics and reporting tools that allow you to track the performance of your campaigns. Where you can easily monitor metrics like clicks, impressions, conversion rates, and return on investment (ROI). These insights help you optimize your campaigns and make data-driven decisions. We set daily or monthly spending limits for your campaigns and adjust them as needed. Additionally, you only pay when someone clicks on your ad (pay-per-click model), which means you're not wasting money on impressions that don't result in engagement.

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